Sporza is VRT's flagship sports brand, providing impartial, reliable sports news, coverage, and analysis for both dedicated fans and casual viewers. It enhances the sports experience by turning popular sports into social events and giving visibility to lesser-known disciplines. A key factor was the close collaboration with VRT. Their team's know-how was vital in crafting a cohesive audio identity that truly captures Sporza's dynamic energy. Check out a quick preview below!